Date: September 3. Venue: 402 West 13th Street, NYC
Just in time for New York Fashion Week, Designer Christian Siriano debuted his first ever fragrance at the luxe MeatPacking District with model/muse Coco Rocha.
The fragrance, entitled Silhouette, is both feminine and masculine with its combination of top notes in sweet Cassis, Grapefruit and Mandarin, floral notes in Freesia, Jasmine and Rose Noir, and musky Tonka, Amber and Woods.
For Siriano, the Silhouette wearer is a female who wants to have a bit of fun and feel sexy.
At the request of Christian Siriano, Coco Rocha was chosen to depict the embodiment of Silhouette, a human silhouette herself who’s made a career perfecting fashion editorial androgyny.
Supporting the launch event was Siriano’s good friend, actress Mena Suvari, looking stunning in an all-black ensemble, sleek hairstyle and glowing skin.
Mini fashion presentation included three models dressed in Christian Siriano gowns and a video projection of Coco Rocha.
The Silhouette fragrance bottle was carefully crafted, mirror-imaging the silhouette of a Christian Siriano dress.
Model-type servers worked the floor, gifting to guests chocolate bon bons in the likeness of the Silhouette fragrance bottle, along with fragrance samples of Silhouette.
Rotating the music were three DJs, The Misshapes, Atlanta de Cadenet Taylor and Brad Walsh.
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