ELLE Magazine + Downy: Fashion Scents Party

Date: September 30. Venue: Ramscale Studios

Jesenia’s Goodie Bag returns to the West Village for an ELLE Magazine Penthouse party, hosted by Street Style blogger Helena Glazer of Brooklyn Blonde.  California Closets in every corner, housing racks of curated styles, from little black, bold print to jewel tone dresses, leather booties with matching jackets, crisp white and beige ensembles, and the latest boyfriend jeans trend, with a full line of Downy Infusions and Unstopables in enticing floral, rich musk, soothing vanilla, herbal lavender, warm spice and natural fruits.  DJ Vida mixed up a lively collection of old school and popular beats. Busboys, with bites and bubbly at-hand, swam through the crowd.

Intrigued by the crimson statement lips, gorgeous red motorcycle jacket and metallic pumps, Jesenia’s Goodie Bag asked Helena Glazer for her Fall 2013 fashion tips. “Leather is an investment piece you can use year round in skirt or pant options.”Helena Glazer (Brooklyn Blonde) For jewelry picks, Helena prefers statement earrings with a pulled-back hairstyle. Her favorite Downy Infusions scent is Orchid Allure to which she calls an “adventure scent,” the Downy equivalent to experimenting with fashion.

Lady Gaga graces the October issue of ELLE discussing her return to music, new collaborations, inspirations and an intimate look into her father’s restaurant Joanne Trattoria. Ad campaign for Downy Infusions & Unstopable include comedian Amy Sedaris, along with two fresh-faced models.  

Jesenia (JGB Editor)
Jesenia (JGB Editor)
Jesenia (JGB Editor) with Helena Glazer (Brooklyn Blonde)
Jesenia (JGB Editor) with Helena Glazer (Brooklyn Blonde)
Rooftop
Rooftop
California Closets
California Closets
California Closets
California Closets
Downy: Unstopables "Fresh," Infusions "Sage Jasmin"
Downy: Unstopables “Fresh,” Infusions “Sage Jasmin”
Bites
Bites
Helena Glazer (Brooklyn Blonde)
Helena Glazer (Brooklyn Blonde)
Lady GaGa (ELLE Magazine: October 2013)
Lady GaGa (ELLE Magazine: October 2013)
Lady GaGa (ELLE Magazine: October 2013)
Lady GaGa (ELLE Magazine: October 2013)
Lady GaGa (ELLE Magazine: October 2013)
Lady GaGa (ELLE Magazine: October 2013)
Downy: Unstopables “Lush,” Infusions “Lavender Serenity”
Downy: Unstopables “Lush,” Infusions “Lavender Serenity”
Downy: Unstopables “Shimmer,” Infusions “Honey Flower”
Downy: Unstopables “Shimmer,” Infusions “Honey Flower”

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